
Public relations
PR agency based in Manchester.
Specialists in creating highly effective PR communications and maintaining positive PR relationships.
Explore our PR services.
Whatever you want to say, whoever you want to say it to, PR is a tried and tested way to amplify your messaging and communications. And it’s constantly evolving.
We secure valuable coverage for our clients across trade, business and news media in the form of print, digital and TV coverage. This earned media aspect of PR is highly sought after and reaps rich audience reach and economic rewards.
But we don’t just stick to the traditional methods at Cornerstone. Global brands have set the tone for increasingly creative methods of achieving exposure and coverage, and we too seek and embrace these opportunities. Our PR experts are skilful storytellers who help make our clients the heroes of their own story.


Take a look at what we do.
Pyrocalm Control
How we make PR work for you.
Our PR team consists of former journalists; not only do we have a knack of establishing contacts and building PR relationships, but we also have a nose for a good story! Cornerstone has a PR team that has earned some phenomenal PR coverage and exposure for our clients across B2B and B2C channels.
01
Research
We discuss a client’s public profile, including any publicity activity carried out past and/or present. We research and analyse how wider awareness and deeper understanding of your organisation can be developed to serve your needs, reach your target audiences and improve your public profile against your competitors.
02
Strategy
Based on our research, we construct a detailed plan of action, generally recommending a 12-month strategy to give you the best results and maximise our carefully considered PR opportunities, regionally and nationally and across various mediums.
03
Plan, write, action!
We typically agree a month-by-month scheme of work. This usually includes task-specific discussions, interviews, writing and establishing imagery or video. We execute a plan to identify the appropriate channels and/or publications and either draw on our raft of existing contacts or begin to establish new relationships built to last.
04
Distribution
Once we have client approval, we set about contacting the regional and national outlets we’ve established. Our communications are created to captivate, thus enabling excellent uptake and engagement, and we use established media contacts to smooth the process where we can.
05
Reporting
We provide regular PR reports and analysis to track the publicity gained and which routes and methods are gaining the best traction. This ensures we continue to hit the mark and allows us to focus on the best channels and even better outcomes.
“The level of autonomy and experience I have gained in my role is something I owe to the growth and success of Cornerstone as a company.”
Jess Gibbs
Head of Digital
What is PR?
PR is a strategy to increase awareness of your business, brand or organisation, as well as uphold and improve its reputation.
Marry PR with marketing and you’ve got a winning combination. PR will boost awareness and reputation while marketing will drive sales.
Easy for us to say, but for all that to come together and be successful you’ll need to take full advantage of our PR planning services.
As a full-service agency, Cornerstone is ideally positioned to create the perfect PR campaign using a combination of earned, owned and paid-for communications created by our PR, creative, digital and social media teams.
What our clients say about us.
We’re proud of our extensive experience and expertise, but don’t just take our word for it. Here’s what our clients say about us.
We’d been really careful and thoughtful about our criteria and brief, and felt Cornerstone hit every single point, coming across in a down-to-earth, practical way while still showing understanding from strategy through to tactical execution. Our overall experience with the Cornerstone team is great because we feel really supported as a team.
Alison Robb, Cheetah Transformation
We have developed a great partnership with Cornerstone over the past 6 years and their dedication to our marketing needs and website development is evident in all aspects of our online presence. We appreciate their attention to detail and creative approach to all aspects of the business and look forward planning our new initiatives together.
Scott Bryce, Burnley Leisure & Culture
Cornerstone are a unique PR/ Marketing Agency who provide one of the most competitive holistic services versus many competitor agencies. The team are knowledgeable in their field of expertise, enthusiastic, fun, extremely creative, always ahead of the game, and great at managing tight deadlines. I would recommend this agency with no hesitation, their work speaks for itself!
Rekha Joshi, Dexcel