Grow market share
Exploiting the opportunities to drive market gains and growth.
Don’t languish in the doldrums any longer. Growing or recovering market share calls for precision research to assess the pacesetters in your sector, which enables us to devise a strategy that will exploit the opportunities to drive market gains and growth. As a full-service agency we have all the tools required to put your product up where it belongs.
Growing market share is down to sales.
We work with brands of all sizes and guises, from household names to challengers looking to make their mark, often against heritage brands steeped in their sector.
Whatever the circumstances, we love the challenge of growing market share for our clients.
Using our fully integrated approach – we specialise in marketing strategy, design, PR and copywriting, media planning and buying, social media, PPC and SEO – we’ll look at how we can build excess share of voice within the market to encourage market share gains above the competition.
While growing brand presence could be for a whole range of reasons, growing markets share is down to sales.
We’ll work with you to understand your market, your competition, and what it takes to amplify your share of voice and share of search, including indicative budgets that will ensure you get your share of the action!
Research – the key to increased market
share.
As with all our strategies it starts with research. We’ll work with you to understand your market/sector, your share of voice and search – and those of your competitors – to help us grasp your overall space and what we need to invest in to access and exceed your overall market share, thus driving gains and growth above the competition.
Research also enables us to identify gaps in the market, segmentations, and overlooked consumer/audience types who could help to broaden your appeal, and we’ll work out your share of voice and share of search.
The goal is to exceed competitors’ market exposure and drive meaningful market share gains through a strategic, research-driven approach.
That means:
- Developing precise audience profiles and segments.
- Tailoring messaging and campaigns to specific customer types.
- Using research-driven insights to guide strategic decisions.
Our strategies are flexible and scalable – we create adaptable marketing plans that can be adjusted based on budget, starting with the most viable segments and expanding over time.
We offer tiered approaches that can grow with the client’s needs and set clear, tangible KPIs that will track campaign performance, continuously refining your strategy based on data and market insights.
Ready to start something?
Whether you’re out to outperform competitors, expand into new territories, or strengthen your foothold, we’re here to power strategies that grow your market share with impact.
Take a look at what we do.
Pyrocalm Control
Cheetah Transformation
What our clients say about us.
We’re proud of our extensive experience and expertise, but don’t just take our word for it. Here’s what our clients say about us.
We’d been really careful and thoughtful about our criteria and brief, and felt Cornerstone hit every single point, coming across in a down-to-earth, practical way while still showing understanding from strategy through to tactical execution. Our overall experience with the Cornerstone team is great because we feel really supported as a team.
Alison Robb, Cheetah Transformation
We have developed a great partnership with Cornerstone over the past 6 years and their dedication to our marketing needs and website development is evident in all aspects of our online presence. We appreciate their attention to detail and creative approach to all aspects of the business and look forward planning our new initiatives together.
Scott Bryce, Burnley Leisure & Culture
Cornerstone are a unique PR/ Marketing Agency who provide one of the most competitive holistic services versus many competitor agencies. The team are knowledgeable in their field of expertise, enthusiastic, fun, extremely creative, always ahead of the game, and great at managing tight deadlines. I would recommend this agency with no hesitation, their work speaks for itself!
Rekha Joshi, Dexcel